Enrico Marone Cinzano

The fashion designer, Italian nobleman, and sustainable architect Enrico Marone Cinzano commissioned SMLA Media to create a short film about "sustainability."

​

Although the initial brief was simple, "SMLA Media has full creative control; just make it sexy and use the Enrico Marone Cinzano brand font," it was still overwhelming. Through intensive brand analysis, SMLA Media created a short film that visually embodied the EMC ethos. Following the success of the "Sustainability" project, EMC commissioned SMLA Media for two more short films, which would ultimately be part of his solo show at the Pearl Lam Gallery in Hong Kong.

​

Project Duration: This would be the 1st of 3 collaborations.

Work Scope: Storytelling, Video Editing, Motion Graphics